From the eight movie trailers that I saw, I saw multiple patterns that ranged from length of the trailer to the music being played in the background. One thing that was consistent was that whenever there was dialogue, the background noise and music were very low so that the audience could hear what the characters were saying. When they did have music, it complimented the actions in the movie perfectly. Because in most shots from trailers don’t include extensive dialogue, music is what sets the tone. Most of my trailers were either Comedy or Horror films. In all of the comedies, the music was upbeat and shots were very bright and full of excitement. To the contrary, the horror films consisted of suspenseful music that kept the audience on the each of their seats.
The average movie trailer lasted about 2:20 to 2:30 minutes long. The shortest one was Anchorman 2 (1:34) and the longest one was 21 and Over(2:41). Although those were both comedies, the horror films consistently lasted about 2:30 minutes. The horror films had shorter shots and louder sound effects. In Diary of a Serial Killer, as well as 300, Rise of an Empire, sounds effects were made louder and crisper. When knives were being sharpened or used as weapons, the slashing of a body was loud. I think the directors did this to create suspense as well as provide the audience with action. Comedies on the other hand did not have a lot of sound effects added because their more important parts consisted of dialogue.
Another similarity that the trailers shared was the typography included in each movie. All of the movies had a black screen in the background whenever words were introduced to the audience. The only exception is Anchorman 2. Movies like Hangover 3, Anchorman 2, Delivery Man, and Apartment 1303 all used black screens to make sure the audience was picking up on the text. Depending on the movie, the type of font varied. The horror films used more dark and round colors while the comedies used more bright and sharp colors.
The narration of each movie varied a little bit but stayed consistent throughout the movies. Almost all of them began with some narration of some sort. 300: Rise of an Empire began with narration from a woman, we later find out the woman was the main character in the movie. The horror movies used this best. Because not a lot of the killers ever talk in the trailers, the narrator would describe their actions and why it was that the killers continued to kill.
The recut movies that I saw were Dumb and Dumber made into a horror film, Titanic turned into a horror film, and Sixth Sense turned into a feel good movie. All of these movies used a narrator, for the most part, to help develop the story. Titanic was the only exception in the sense that they used slow music to try and set the tone. The other two did not have a lot of narration. Because they used to be comedies, they already had a lot of dialogue that could have been misinterpreted. Type hardly appeared on the film, and when it did, it was to help develop the story. I think this was done because the audience needed to be aware of the genre film change in order to understand the movie. In the Sixth Sense, the characters names were introduced with type whenever they were first shown on the camera.
Trailers: Hangover 3, 21 and Over, Apartment 1303, Diary of a Serial Killer, 300:Rise of an Empire, Anchorman 2, Step Brothers, Delivery Man.
Recut trailers. Sixth Sense(turned into a feel good movie) Dumb and Dumber(turned into a horror film), Titanic (turned into a horror film)